Connect with us

Campaigns

OLX talks about users’ success stories through OOH

For the campaign nine OLX users narrated their success stories, which were displayed on the outdoor properties across Bangalore. This also reached a larger audience via user’s social media pages

Published

on

OLX developed a Bangalore-centric campaign to connect with OLX users in the city. To make it interesting, the brand selected nine OLX users from various walks of life which including a student, software engineer, restaurant owner, business professional, etc. who had sold different unused products of theirs using OLX. They then created OLX success stories which was displayed on the outdoor properties and was visible for a month in different parts of the city.

The hoardings saw the user’s image along with their product sold or brought though OLX. Moreover, to pleasantly surprise customers featured in the campaign, the hoardings were selected in the vicinity of the OLX user’s office or residence. The users’ family, friends, colleagues and acquaintances started talking about it and got to know what it was all about and about the OLX platform.

According to the company, the response to the campaign was phenomenal. Initially, the euphoria was around getting to see oneself on an outdoor advertisement, but soon the brand had a lot of buzz surrounding this on users’ Facebook and Social Media pages. In this manner, not only did their immediate friend’s circle see and talk about the outdoor campaign but their entire social community was abuzz with this idea, seeing their outdoor pictures on their Facebook wall.     

Advertisement

Current Opening

Sales Manager – AdZ (Digital Advertising)

Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...

Onboarding Specialist

Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...

Operation Manager

Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...

Senior Copy Editor

No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...

Sales Specialist at BajuGali (OOH Advertising Company)

At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...

Multiple Openings – Bright Outdoor Media (Business Development Manager, Admin & HR Manager, Sales Executive)

BRIGHT OUTDOOR MEDIA LIMITED SINCE 1980 JOB VACANCY: Business Development Manager (Media Selling Exp. is a must) Admin & HR...

Sales Executive – Street Furniture/Transport

Job description – Sales (Street Furniture/Transport)  Location – Delhi, Mumbai, Chennai Designation & Compensation – Will depend on the candidate...

Sales Executive cum Coordinator, OOH Media

Key Responsibilities 1. Sales Execution Lead Generation and Prospecting Client Meetings and Presentations Sales Negotiation and Closing Reporting and Forecasting...

More Current Opening
Advertisement

Media Owners

Advertisement
More Media Owners

Showcase

DOOH

Trending

Copyright © 2025 media4growth. All pages of the Website are subject to our terms and conditions and privacy policy. You must not reproduce, duplicate, copy, sell, resell or exploit any material on the Website for any commercial purposes.