Campaigns
‘Mumbai Meri Jaan’ exudes high energy in the Maximum City
Snapshots of the campaigns in the city
Mumbai Indians’ ‘Mumbai Meri Jaan’ campaign exudes great energy with the IPL franchisee’s top stars featuring on the OOH canvas. The IPL team is still to find its groove in this year’s edition but the OOH campaign is sure to whip up great fan support.
Elsewhere the Airtel 5G campaign marked a highly visible presence on the streets, and so has the movie ‘Gumraah’ ahead of its theatre release.
The summer season is when beverage brands make a beeline to the OOH, and it is Tata Gluco that is in the midst of all that action. And, not to be missed is the Daikin brand campaign that is timely given that the city temperature is going northwards.
The evergreen BFSI brands keep the OOH ticking. It is IndusInd bank with its savings account proposition that is drawing the eyeballs on the streets.
Meanwhile the G20 OOH event displays extending a warm welcome to the delegates dot key places around the city.
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Nippon India Mutual Fund acquires station branding rights for Acharya Atre Station on Mumbai Metro Line 3.
Mark Boidman of Solomon Partners and Barry Frey of the DPAA global trade body to speak at WOO congress in Mexico
Data-driven media buying: Lessons from Jun Sakurai on Japan’s OOH evolution
It’s Spotlight takes over digital screens at CP.67 mall, Mohali
DCMS and The Together Coalition join forces to mark victory on Europe Day
Puma becomes PVMA for PV Sindhu
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
Blinkit in association with Kinetic India goes all Bollywood
Signpost India Limited launches Dharampeth One in Nagpur
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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