Mudra OOH adds Bangalore Metro Purple Line to its transit media Portfolio

It has been reliably learnt that Chennai-based outdoor advertising company Mudra OOH has secured advertising rights for the Purple Line of Bangalore Metro. This significant milestone follows their winning the coveted Bangalore Metro Rail Advertising Package (RAP), solidifying their presence in the dynamic transit media sector. 

The Purple Line, a crucial part of Bangalore Metro’s network, connects key areas of the city and witnesses heavy footfall daily. By securing this package, Mudra OOH adds a valuable asset to its growing portfolio of transit media properties across major cities. 

Mudra OOH’s latest win includes train wraps and interior advertising rights for the Purple Line, enabling them to deliver high-impact campaigns both inside and outside metro trains, delivering immersive brand experiences. 

With this addition, Mudra OOH, whose portfolio already includes prominent advertising rights across buses, trains, and metro stations in key cities, is all set to reinforce its leadership in the transit advertising space.  

Moving ahead, the company plans to implement innovative media solutions, leveraging both traditional and digital formats to maximize the impact of advertisements on the Purple Line. This includes vibrant train exteriors and thoughtfully designed interiors, ensuring seamless brand communication throughout the commuter journey. 

The new development not only marks a new milestone for Mudra OOH but also promises to enhance Bangalore’s transit media landscape with cutting-edge brand communication.