LG Electronics inaugurates Innovation Gallery in Noida

Consumer electronics major LG Electronics India launches its first Innovation Gallery for B2B customers with an aim to increase its presence in the B2B segment. Opened at its LG Electronics India’s Noida-based corporate office, the new gallery will showcase and offer LG’s products and services available in the country for B2B customers in sectors such as corporates, government, education, hospitality, retail, broadcast, auditoriums and airports, the company said in a statement.

The 14,300 sq/ft B2B Innovation Gallery would showcase products and would have zones ranging from LED Signage and IT solutions to System Air Conditioner and will also include a B2C zone.

The gallery aims to highlight LG’s solution concepts and insights on actual deployment scenarios, the statement added.

Currently, LG generates around 10 to 12 per cent of its total sales from the B2B segment in India.

Commenting on the development, David Kim, B2B Director, LG Electronics India said, “The B2B Innovation Gallery will provide ample opportunity to test and experiment our wide range of solutions from various divisions under B2B. It is more important now to introduce a solution with complete assistance for business implementation and generation to build trust and showcase our technology.”

The gallery would also feature LG’s ‘Make in India’ innovations, the company added.