Campaigns
Exide energises OOH with #WhatDrivesYou offering
Planned and executed by Kinetic India, the campaign was deployed on premium and high impactful sites across different cities
After their first campaign on #WhatDrivesYou, Exide Batteries came up with another OOH campaign to promote their two other products i.e. Epiq & Punchgrid, meant to target premium audiences. This multi-city campaign promoted both new technologies with a subtle and clutter free creative. Also, to have better connectivity, the campaign featured regional languages in the creative. The media planning was handled by Kinetic India. The agency included high impact locations using its exclusive proprietary tool to ensure that the campaign delivered the desired results.
The campaign used media such as billboards, gantries, bus panels, police booths and bus shelters.
AUGUST 2025
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A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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Part of the brand’s ongoing “#SocialOffSocials” initiative, the campaign aims to inspire genuine human interaction in an increasingly digital world.
Shaadi.com stirs up Lucknow with a giant kadhai installation
The campaign is executed by MOMS Outdoor
BengaliShaadi.com takes over Kolkata Metro with localized OOH campaign
The matrimonial platform leverages cultural touchpoints and local transit lingo to connect with commuters on the city’s lifeline.
Stanley Black & Decker’s brand, DEWALT launches innovative OOH campaign
The campaign is executed by MOMS Outdoor
Piyush Pandey paid tribute through citywide OOH displays
Het Graphics and Khushi Advertising executed this campaign to honour Piyush Pandey’s legacy
Godrej Properties launces Real-Time Flight-Sync DOOH Campaign for Godrej SORA
The campaign is executed in partnership with Lemma, Madison Media and Google DV360
Adform DOOH platform powers successful AMC and Vodafone campaigns
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12 new Earth Series LED Screens illuminates Mumbai
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Campaigns
Godrej Properties launces Real-Time Flight-Sync DOOH Campaign for Godrej SORA
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Industry NewsGlobal Outdoor Advertising market headed for $26.47 billion by 2034
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Company NewsOnline Instruments Pvt. Ltd. expands its offices in Chennai, Hyderabad, and Dubai
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Creative ConceptsMcDonald’s unleashes “McScream” OOH installation in NYC for Halloween