dentsu X India appoints Roopam Garg as Chief Client Officer

dentsu X, an integrated media specialist, part of Dentsu Aegis Network, has roped in Roopam Garg as Chief Client Officer (CCO). Roopam brings with him a rich experience of 22 years across multiple markets; India, MENA, China, Vietnam, London. His diverse set of exposure spans FMCG majors (P&G, Coke, Reckitt Benckiser), Two Wheeler (HMSI), Cars (Tata Motors) and Durable (Samsung).

Given his multi-market, cross-category experience, Roopam is adept at global best practices. He has tweaked global tools in the Indian market and developed strategic media approaches that got adopted in other global markets.

Commenting on the new appointment, Divya Karani, CEO, dentsu X India said, “We are elated to welcome Roopam in the team. He brings immense value to the company with his extensive experience and holistic world-view on best practices. We want to increasingly bring on board senior talent who can carry forward the learnings of seamless integrated Consumer and Brand interaction to bear on our clients’ business”

Roopam will report to Divya Karani, CEO, dentsu X India and be based out of Delhi. Speaking about the new role, Roopam Garg, Chief Client Officer, dentsu X India said, “In my experience across markets, I have come to realise that it’s critical to keep it simple, actionable and measurable for the client. Media is growing in complexity and the agency of the future needs to harness deep learning to innovate relentlessly. I am thrilled to be starting a new chapter with my role at dentsu X India.”