This year's theme “Join the Green Revolution†is aligned with the company's values of environmental responsibility and sustainability
This initiative reaffirms the JCDecaux Group's commitment to active participation in the fight against climate change by adopting eco-responsible practices
The new innovations – The360 and Dynamic Lightboxes – offer immersive brand experiences
W351 recently obtained a patent for its unique OOH solution that integrates billboards and telecom antenna in an aesthetic way, while opening up new revenue channels...
With 84 solar panels, Zest Outdoor will deliver over 3 lakh units over next five years of solar energy to the Railways.
Brandt Hastings, formerly Chief Commercial Officer of Volta, will lead the Volta business
Worldcom OOH rolled out campaigns in 34 countries, across 189 cities in 2022, says the company.
Revenue raised will help conservation charity English Heritage repair the London landmark
Ströer continues to develop its portfolio of sustainable solutions in terms of increasing efficiency and energy savings
The OBIE Hall of Fame went to Netflix for their consistently exceptional creative work
The campaign is executed by MOMS Outdoor
The campaign looks like a high-fashion advertisement at first, but instead of clothes, it shows animals trapped in plastic.
The campaign is executed by Laqshya Media Group
The campaign is executed by The Brand Sigma
The campaign is executed by Greenline Glo, the Out-of-Home division of Lodestar Universal McCann.
Originally developed by Ad Net Zero, the GMSF provides a consistent methodology for calculating greenhouse gas emissions across all major...
Mike Cooper, CEO of DOmedia, offers his perspective on how technology is rewriting the rules of out-of-home advertising.
The campaign is executed by SVA Media & Consultancy
The campaign is executed by OAP Mediatech
The campaign effectively ties the brand's core message, privacy and connection.
Programmatic Guaranteed allows advertisers to lock in delivery and pricing on select inventory, while giving media owners better visibility into...
The text on the billboard is integrated with a large, three-dimensional skewer that extends past the billboard's frame, featuring kebab...
The report is based on insights from both WARC and external research, providing an overview of the marketplace and deep...
Through the Graphics Experience Centre, Redington will bring together the latest innovations in HP Latex print technology, enabling its customers...
The company has installed 25 LED digital screens across key urban centers to expand its media offerings in the state.