Pegging big on OOH, the corporation plans to build various advertising destinations in the city and decides to go strict on illegal sites which aren’t generating...
Expansion of metro network will likely attract a greater number of brands to advertise on this media; local civic body’s drive against unauthorised media will also...
Municipal Corporation of Gurugram (MCG) recorded 33% increase in ad tax revenues in 2016-17, from Rs 12.01 crore in 2015-16 to Rs 16.07 crore in 2016-17
The civic body, which was targeting only small players till now, has been asked to target the larger players that are responsible for putting up unauthorised...
Industry sees the relaxation as a temporary step, uncertain about how the tide will change for OOH business in the city of Lucknow
S M Jawad, Director, Ad Links, Vishwanath R Naik, Director, Pinnacle and Pradeep Kumar Kokkanti R, CMD, Vijaya OOH Media said in unison that the industry’s...
Harietha S, Assistant Commercial Manager, Bengaluru Division South Western Railway in her presentation on ‘How OOH industry can tap into Railway media opportunities’ threw light on...
Although criminal cases have been lodged against the offenders, no action has reportedly been taken under the Karnataka Open Places (Prevention of Disfigurement) Act, 1981
The final policy is expected to be out in a month’s time; which will be circulated among all the urban local bodies (ULBs) for implementation in...
The Budget has proposed an allocation of record Rs 1.48 trillion for Indian Railways to raise its carrying capacity and improve the train travel experience, and...