Uttar Pradesh Metro Rail Corporation has announced significant e-tenders for co-branding, advertising, and semi-naming rights across metro stations and trains in Agra, Kanpur, and Lucknow.
Taking place on July 18-19, 2025, at The Westin Mumbai Powai Lake, OAC will intensely examine the future of the OOH medium, with deep dives into...
The campaign, strategically placed on billboards and bus shelters across the metropolis, leverages striking imagery and poignant text to champion the very essence of instant photography.
s part of a high-impact promotional campaign for the highly anticipated new Superman movie, set to release on July 11th, the cable-stayed bridge was illuminated with...
Alok, who will join the panel discussion on the theme, ‘The missing ‘A’ word in your pitch: Time to introspect?’ at OAC 2025, has led the...
The "smudged" effect on the initial text immediately draws attention, creating a visual metaphor for the very problem the Maybelline product aims to solve.
Gaurav brings with him a rich cross-category experience spanning OEM (Handset, Consumer Durables), FMCG, QSR, Telecom, and Media Services. He will draw on his extensive experience...
The 2025 WOO Expenditure survey captures expenditure globally for OOH across 2024 and give estimates of OOH expenditure for 2025. It is conducted by the use...
Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on commoditization of the OOH media, as...
Next two rounds of Jury meet to be held in Mumbai
