Rachana Lokhande, Co-CEO, Kinetic India to address 2nd Transit Media Talks

In OOH News By M4G Bureau - January 21, 2020

Rachana Lokhande will share her perspectives on the specialist agency outlook on transit media

Zee innovates at self-ticketing zones for content promotion

In Campaigns By M4G Bureau - January 21, 2020

The entertainment brand has partnered with Vyoma tapping 25 railway stations in Mumbai across 68 Self Ticketing Zones with 340 connected digital screens

Suresh Balakrishna, Chief Revenue Officer, The Hindu Group to address 2nd Transit Media Talks in Mumbai on Feb 6

In OOH News By M4G Bureau - January 20, 2020

Suresh comes with 30 years of experience in the media and advertising industry, having earlier worked with organisations such as Kinetic Advertising India, Lintas Media Group, India Today Group, Zee Telefilms Limited, Hindustan Times and The Times of India

Bisleri plans to teach importance of plastic recycling at Tata Mumbai Marathon

In OOH News By M4G Bureau - January 16, 2020

The brand will set up 20-25 sets of 3 bins signifying the image of the recycled products across the race track

Thane Municipal Corporation to introduce new ad norms

In OOH News By Pray Jani - January 15, 2020

The corporation is focusing on decluttering the city skyline

Tender out for FOB branding at Bandra Station

In OOH News By M4G Bureau - January 14, 2020

The Western Railway recently published a tender, offering advertising rights for the Bandra station

McDonald’s tempts foodies with multiple offers displayed on mall media

In Campaigns By Pray Jani - January 14, 2020

The campaign was executed by MOMS at Mumbai’s high-end malls

Enkon OOH launches pDOOH network in metro cities

In Digital OOH By Ria Banerjee - January 13, 2020

Around 600 programmatic digital out of home screens are seen to be playing daily in approx. 200 cafes, 100 fine dining restaurants and lounge bars across Delhi, Mumbai, Pune, Bangalore & Kolkata

Tanhaji brings alive cinematic war on outdoors with strong creative

In Campaigns By Pray Jani - January 09, 2020

The blockbuster film is soon to hit theatres in 3D and OOH is a big medium for its branding

Innovative cut-outs help promote Jumanji 2

In Campaigns By Pray Jani - January 08, 2020

Raya Media initiated the innovative campaign at high-traffic locations for high visibility