Brand leaders endorse the true power of OOH advertising at Gujarat Talks OOH

In OOH News By Sakshi Sanghavi - April 25, 2024

Abhijit Sengupta, CEO of OAP Mediatech moderated a panel discussion that engaged Shaileen Patel, General Manager of Business Development and Marcom at NK Proteins; Manan Choksi, CEO of Udgam Consultancy; and Sharvil Shridhar, Managing Director of A.Shridhar Group.

Media owners need to adopt audience metrics to grow business: Praveen Vadhera

In OOH News By Sakshi Sanghavi - April 25, 2024

Praveen Vadhera, CEO, IOAA highlights how Roadstar holds the key to business growth

Abhijit Sengupta, CEO, OAP Mediatech to model brand panel discussion at Gujarat Talks OOH today

In OOH News By Sakshi Sanghavi - April 23, 2024

The session will highlight the importance of national brands spending on OOH in Gujarat

‘Gujarat beeps louder on the radar of national brands’

In Viewpoints By M4G Bureau - April 22, 2024

Amarjeet Singh Hudda, COO, Laqshya Media talks about expansive scope in Gujarat’s markets for OOH and how the major cities of the state are helping to facilitate it

Udgam Consultancy CEO Manan Choksi, to share his perspectives on getting best outcomes from OOH advertising

In OOH News By Sakshi Sanghavi - April 22, 2024

Manan will join a panel discussion on ‘What will it take for OOH to deliver great campaign outcomes?’, chaired by Abhijit Sengupta, CEO, OAP Mediatech

Atul Mehta, Director and Chief Strategist, Chitra OOH to share his perspectives on future-proofing media owning business in Gujarat

In OOH News By Sakshi Sanghavi - April 20, 2024

Atul Mehta will participate in the discussion on how conducive the current business and regulatory environment is in Gujarat markets for investments in OOH media contracts & assets

WOO President Tom Goddard extends leadership role

In OOH News By M4G Bureau - April 19, 2024

"Tom has played a major part in transforming WOO into the world-leading trade association it has become,” says WOO Vice-President Jeremy Male

Het Graphics Director Asit Shah to join panel on ‘future-proofing OOH business’ in Gujarat Talks OOH conference

In OOH News By Sakshi Sanghavi - April 19, 2024

The panel will direct focus on factors will help augment media owning business prospects in the Gujarat markets

‘National campaigns invariably cover Gujarat markets’

In Viewpoints By M4G Bureau - April 19, 2024

“The Gujarat OOH industry is doing extremely well," affirms Abhijit Sengupta, CEO of OAP Mediatech, while adding that the ad regulatory environment needs to be more supportive to OOH.

3rd M4G OOH Quizathon contest to go live on Media4Growth at 3PM; register now to participate

In OOH News By M4G Bureau - April 19, 2024

Participate and win attractive prizes