Gogineni Advertisings bags advertising rights on Hyderabad metro lifts & staircases
By Pray Jani - July 10, 2019
Allotted the contract a few months ago, Gogineni Advertisings completes installation of media on all 48 Metro stations in Hyderabad
With its growing network and popularity, Hyderabad Metro is fast expanding its advertising prospects by allotting unique tenders in the market. The city’s Metro authority recently awarded exclusive rights on the stair cases and lifts from street to concourse at all the 48 Metro stations of Hyderabad to Gogineni Advertisings.
The media owning firm has already installed the media at tendered locations as it believes that lifts and staircases being the entry and exit points of the metro stations ensure 100% coverage to the commuters. A few brands have started campaigning at these spots.
Also, the company has been awarded with advertising rights on the Metro pillars at different prime locations of Hyderabad like Hitech City, Jubilee Hills, Ameerpet, Secunderabad, Narayanaguda and Koti.
By 2018, Hyderabad’s Metro lines had become a prominent mode of commuting. Covering a vast network, Hyderabad Metro is a crucial transport facility in the city and has a strong potential for the city’s OOH industry.