OOH Sure!
‘We see a DOOH revolution unfolding in India’
‘We see a DOOH revolution unfolding in India’
Sanket Rambhia, MD and CEO, Xtreme Media Solutions, a forerunner in the DOOH solutions business, says conditions are right for accelerated DOOH growth in India markets. “We are in the business of creating the wow factor,” says Sanket in an interview with Rajiv Raghunath, while elaborating on the strident progress of Xtreme Media in assuming a market leadership position the Indian DOOH space.
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BigBasket turns sibling banter into a ‘Rickshaw Bandhan’
This Raksha Bandhan, BigBasket took the familiar sibling equation to the streets with two autos, a little banter and a...
Stella Artois answers a billboard invitation with one of its own
In Toronto, Stella Artois turned a neighbouring Häagen-Dazs billboard into the setup for a playful OOH exchange, responding to “Let’s...
New Balance & Flipkart Unique give AC Runner an arrival worth stopping for
Executed by Ginger Monkey LLP with Sakshi Advertising, the activation turned a baggage carousel into an unexpected showcase for New...
Spotify turns fan-made playlists into hyperlocal OOH
The campaign is executed across New York, Miami and LA in partnership with Uncommon Creative Studio
The Laughing Cow drives a giant cheese wedge through Minneapolis
The dairy brand takes its iconic triangular cheese format off the pack and onto the streets with a full-sized branded...
Royal Stag Boombox goes larger-than-life with anamorphic LED in Hyderabad
The campaign is conceptualised and executed by Coral Media
Times OOH Unveils ‘The Riviera’ in Ahmedabad
The screen is located at Sabarmati Riverfront on Ashram Road
Times OOH upgrades the Media Experience on Mumbai Metro Line 1
The move to 75-inch displays gives brand creatives significantly greater visual impact, while the enhanced brightness ensures vivid, true-to-life imagery...
Broadsign released 2026 programmatic DOOH trends report
Drawing on full-year 2025 and Q1 2026 internal transaction data, the report, surfaces useful signals about what today’s buyers value...
Samsung lights up global landmarks with Micro RGB OOH campaign
The consumer electronics giant has rolled out a large-scale global OOH campaign across some of the world's most iconic digital...
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Industry NewsIndia’s OOH market is evolving into a more technology-driven ecosystem: PwC report
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Campaigns
Stella Artois answers a billboard invitation with one of its own
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Company NewsLaqshya Media wins exclusive advertising rights at Vizag’s new airport
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Campaigns
New Balance & Flipkart Unique give AC Runner an arrival worth stopping for