OOH Sure!
‘Indian OOH is at the threshold of a major makeover spurred by digitisation, value-added services’
‘Indian OOH is at the threshold of a major makeover spurred by digitisation, value-added services’
Junaid Shaikh, Managing Director of Roshanspace Brandcom says the OOH ecosystem in India is poised for transformative changes. Organisations that have ideation and innovation as the backbone of business will be the forerunners. Junaid shares his perspectives on OOH trends and developments in an interview with Rajiv Raghunath.
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Markets in Focus“Static billboards still deliver massive reach and remain the backbone of UP OOH”
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AssociationsBroadsign announces acquisition of Place Exchange
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Company NewsDoohClick partners with Quividi for measurement in DOOH and Retail Media
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Creative ConceptsMyntra M-Now celebrates its 1st Birthday with ‘Edible Billboard’ activation