The outdoor innovation at Mahim in Mumbai has been executed for one of the latest helicopter model S-76D from Sikorsky, the helicopter-making unit of United Technologies.
Ogilvy & Mather (O&M), India's largest advertising agency, is yet to decide on participating in this year's Goafest.
GroupM, the country's largest media agency, has said overall advertising growth will stand at 11.6% this year, against 10% last year
The agency provides comprehensive rural marketing and communication solutions to clients.
RoshanSpace Brandcom has positioned billboards across Mumbai to initiate a conversation with thought provoking and catchy lines and questions.
The initiative awarded 11 brave soldiers and the outdoor medium was utilized to create buzz about the occasion .
Torsten IIIgen shares how out-of-home may be constructed by increasing the attractiveness of the media
At OAC 2013, Torsten IIIgen, Design Director, Inros Lackner will share his experience on the aesthetics of the OOH medium.
The third in the series of the International Advertising Association (IAA) India Chapter's industry-defining debates hosted in Gurgaon recently presented by the Dainik Bhaskar Group revolved...
Outdoor Advertising Convention (OAC) 2013 which will be held on July 5-6, 2013 at The Grand Hyatt in Goa, is conducting an interactive session on OOH...
The core of the campaign's interactivity lay in encouraging passersby to take their favorite Hershey's Kisses
The campaign leverages various high-impact OOH formats to amplify its core message around achieving the 'Perfect Shape'.
The featured creators are now the faces of a bold campaign that challenges the norms of influence.
The campaign cleverly taps into the show's core essence, leveraging iconic elements to create an immersive and memorable experience in...
The campaign is executed by MOMS Outdoor
Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on...
Next two rounds of Jury meet to be held in Mumbai
Shekhar, who will join the panel discussion on the theme, 'The missing ‘A’ word in your pitch: Time to introspect?'...
GenreAI introduces a data-layered, genre-aligned, psychographic-matched approach to cinema advertising.
Vikram Sakhuja, who comes with a distinguished career spanning decades across top-tier marketing and media organizations, will be part of...
Since 2015, Malvika has been a driving force at L&T Realty, where she has architected and executed comprehensive brand and...
The Quintessential OOH Quiz, powered by Xtreme Media, will be held on Day 1 of OAC 2025, adding a dash...
Saumya brings over 18 years of diverse experience in Integrated Marketing Communications. He has previously held leadership roles across GroupM,...
Ocean Outdoor Chairman Tim Bleakley and Multiply Group Head of Media and Communication Vertical Jawad Hassan.
The campaign is executed by MOMS Outdoor
