Royal Enfield rides on Rider Mania

Rider Mania, the biggest gathering of Royal Enfield riders saw a huge turnout. Organised in Vagator in Goa, the three-day motorcycling extravaganza hosted thousands of motorcycling enthusiast from India and from several continents across the globe.
 
Rudratej Singh, President, Royal Enfield said, “We are seeing more Royal Enfield riders coming into Goa to celebrate Rider Mania which has become one of the most definitive festivals that celebrates motorcycling, anywhere in the world. It is an extremely desirable challenge we face every year and we can happily say that like every year, Rider Mania 2016 has again had more number of participants than its previous editions making Rider Mania 2016 more inclusive and interactive. It is camaraderie and the passion for motorcycling that makes our customers our real brand managers and it is our privilege to interact and share experiences with them. I would like to invite more customers from India and abroad to come to Rider Mania 2017, next year, that will be held from 17 – 19 November at Vagator, Goa.”
 
Motorcycling is a way of self-expression and this year for the first time, Rider Mania showcased ArtatRiderMania – motorcycling inspired art. The deep connect and passion for riding, came to life with various motorcycling inspired art exhibits around the Rider Mania venue. Helmet art, tank paintings and 3D canvas creations were few of various ways artists used their own creativity to communicate a motorcyclist’s lifestyle and expressions.
 
S. Thiru, photographer and installation artist Hrishikesh, showcased their work called ‘Singularity’ close to the venue entrance. The artists described their work – an 18 foot tall metal installation, as the point where all parallel lines meet; the moment when man becomes one with the machine; and the journey begins. Another major attraction was the ‘Art Shed’ by Vidhi Khandelwal, a prolific illustrator, Ketaki Pimpal Khare, a multi-media artist and Ravindra Mahale, who specializes in water colors. The trio experimented and showcased art that signified the Rider Mania spirit through various mediums. A small bar at the venue was beautified by an artistic representation by Hammered, an Indian digital artist who specializes in automotive friezes.
 
Rider Mania 2016 saw a record participation, not just in numbers but also attendees from diverse backgrounds. Riders, old and new, rode from as far as Delhi, Guwahati, Gwalior, Ahmedabad, Jaipur and even Bhubaneswar for the annual get-together relishing every moment leading up to Rider Mania.