Campaigns
IKEA urges shoppers to walk the talk on eco care
IKEA urges shoppers to walk the talk on eco care
IKEA’s newest Greenwich store is reportedly its most sustainable ever. In a bid to further reduce carbon footprints, the retail brand has kicked off an outdoor campaign that re-purposes posters as directional signage, with a message that encourages people to travel to the store in the most eco-friendly way: on foot or by using public transport. The campaign has been done by Mother London.
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CampaignsSun Pharma drives impactful Diabetic Retinopathy Awareness campaign
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InsightsWhy DOOH works in the era of Attention Economics
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PodcastMarketing, Culture & the Power of OOH: A candid conversation with Abhishek Shetty, Marketing Head, Swiggy Instamart
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CampaignsRed Wing’s handcrafted OOH campaign