Campaigns
BMW flies through aerial outdoor
BMW flies through aerial outdoor
BMW launches a unique aerial OOH campaign involving a big banner attached to flying helicopters. Executed by Delhi-based Greenline Media, the first-of-its-kind campaign has already been executed in Ahmedabad and Mumbai while cities like Hyderabad, Bengaluru, Chennai and Chandigarh are in the pipeline.
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Insights
Dipankar Sanyal on the need for iconic OOH destinations in India
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Campaigns
Nykaa’s new OOH campaign is all about staying ahead of the curve
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Industry News
IOAA urges Finance Minister to cut GST on Outdoor Ads from 18% to 5%
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OOH Adtech
Lemma hits global milestone with 3.5 million DOOH screens