The partnership enables clients of GroupM agencies (Mindshare, m/Six, MediaCom, and Wavemaker) to leverage Moving Audiences Plus
With the power of Sightcorp’s analytics software, Raydiant’s experience management platform will provide anonymous in-store screen engagement analytics on dwell times, viewers, impressions, and more to...
Mac Gangam, President, Shenzhen Atenti Technologies Co., Ltd, which will be participating as an exhibitor at the OOH Expo to be held at Nehru Centre in...
According to Santosh Smith, Director, Capital Group, the India Talks conference is a much needed opportunity for the OOH industry to explore ways of getting back...
Pramod Bhandula, Chairman, JCDecaux India & Vice Chairman, IOAA, feels the OOH Expo, to be held at Nehru Centre, Mumbai, on March 14-15, 2022, is an...
Digital wall painting has revolutionised rural and semi-urban brand advertising, as well as government campaigns for social messaging, providing a big step-up from traditional wall painting.
Sunil Khera, MD, Aero Digital, a leading player in the digital display solutions space, shares his views with Media4Growth on the factors that will keep the...
Vijay Wadhawan, Group Chief, SSD, Panasonic India shares his views on how the company adopted an integrated approach to meet the DOOH industry’s digital display requirements.
‘Programmatic makes DOOH flexible & agile, showcasing the superpower of this medium’
The Outernet Marketing Innovation Group (OMIG), made up of regional brands that are running various types of pilot campaigns powered by Moving Walls’ automation and location...