The life insurance brand has opted for exterior branding of Kolkata Metro trains, executed by Incoda Media Services, to promote the IDBI Federal Life Insurance Kolkata...
The passenger traffic increase and addition of train trips augurs well for the OOH media firms that have taken up media rights on this network, as...
Paytm has been strategically using OOH advertising to promote their various offerings. More recently, the brand advertised on BQS to communicate about bus ticket facility, and...
The brand tells the target audience its ‘Well Worth The Wait’ for the zero calorie Pepsi variant; board the Rapid Metro train to strongly position the...
The brand tells the target audience its ‘Well Worth The Wait’ for the zero calorie Pepsi variant; board the Rapid Metro train to strongly position the...
The Mass Transit Railway (MTR) project featured the Japanese cartoon anime Kumamon with a real-life train compartment showcasing the cartoon characters as part of “Festive delights...
The new coaches will have LED backlit LCD/TFT displays which will have videos playing inside trains; the line is expected to begin in 2018 this year
The brand has targeted the men audience of 25-44 age group from SEC AB category in Delhi, Bengaluru, Chennai and 20 other cities across India; the...
The Magenta Line provides commuters with Wi-Fi connectivity at all stations, charging points that are USB compatible, LCD screens, etc., that lend themselves to OOH branding...
Boost will bring to life the platform of ‘Play A Bigger Game’ with a live activation called Play The Pros @ PBL’18 wherein select kids will...