Saatchi & Saatchi London uses Ocean’s OOH tech in Manchester City Centre to power the EE campaign.
Targets to open 300 screens by FY24
“We have deployed a wide range of world-class media options that would cater to the contemporary and modern media objectives of local and international advertisers,†says...
The OOH creative creates instant connect with its ‘Namaste Gurugram’ tagline
Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, 'The Southern Advantage' may not be...
Vince Cubbage, Interim CEO, Volta, says, “Both Volta and Shell have a demonstrated ability to meet the changing needs of customers, and this acquisition will bring...
Sharing his comments on the spectacular event promotion, Kaushal Raj Sharma, Commissioner Varanasi, said that “ancient traditions of our country need to be packaged into authentic...
In Goldmedal's latest transit media campaign, MOMS successfully blends aesthetics and convenience within Mumbai Metros
Elda Choucair has a 15-year history at Omnicom and was previously COO of OMG MENA
