The tender to be open on May 7th is for 5 stations of the division
As per the strategic partnership, both the OOH firms will share their marketing rights on the digital screens installed by PlayAds
Executed by Zero Degree, the campaign had 12 government and 2 private boats wrapped with Club FM 104.8 branding on the Alappuzha – Kottayam stretch of...
Exclusive advertising rights inside selected Metro stations on Line No. 1 Extn. (RED LINE) in DMRC Network will be given for 9 years
The ad rights have been acquired on the Pahar Ganj side of the station for a period of 5 years
The Cochin-based OOH firm is set to operate digital LED screens of 24 x14ft size in 15 locations across roadways and railways
The new property has been included in the tender with a clause that flex for display must be biodegradable
The advertising contracts will be awarded for different periods
Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore
The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation