The estimated size of these accounts put together is above Rs 1,000 crores. The Agency ended 2015 by announcing 2 key wins - PepperTap and Policy...
Following its AGM held on December 22, Delhi Outdoor Advertising Association (DOAA) rejigs its board members. Sunil Vasudeva will now head the team of seven more...
Madison Media has won the consolidated media mandate of Policy Boss/Landmark Insurance in Mumbai. The estimated spend of the account is over INR 40 crore and...
Clutter describes the condition of today's visual and promotional landscape of OOH industry. A panel discussion at Kerala Talks OOH 2015 threw light on how grabbing...
After a gap of many years, BRUHAT bengaluru MAHANAGARA PALIKE (BBMP) has called tender for construction of street furnitures in the city under 4 different packages...
The aim of KAIA is to lead and unite a responsible outdoor advertising industry in Kerala that is committed to serving the needs of advertisers, consumers...
The new law has taken most parts of Lucknow under the premium category, where media owners are liable to pay similar tax for any other part...
The policy is expected to set stringent norms with regard to categories and shape of hoardings, use of colour, lighting and luminance of outdoor media, capacity...
The move follows the Delhi High Court order mandating the Municipal Corporations of Delhi (MCDs) to root out unauthorised hoardings in the city within two months
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...