The campaign was conducted at 14 suburban stations in Mumbai to sensitise people on the hazards of taking shortcuts by crossing rail tracks
The billboard will detect a smoker lighting a cigarette/bidi in front of it and responds by launching a short video that shows the real-time effects of...
The bqs rights will be given to new firms after floating the tenders as per the new advertisement policy
The corporation is keeping in abeyance the renewal of existing media contracts; there is no clarity as yet on when the policy will be implemented
Media owning firm like Pioneer Publicity that hold media rights on the DMRC line extending into Gurugram are pointed to certain inconsistencies in the norms governing...
Dr Amiya Chandra, currently the Development Commissioner, Adani Ports & SEZ, Mundra, has authored a landmark book on Indian OOH advertising which will be released soon;...
The document, which is being reviewed, provides for license fee rebate of 10% in the first year of solar power illumination of media; digital LED advertising...
The authority is sizing up the opportunity to facilitate DOOH media development in the city; talks are underway with OOH media firms
While the policy implementation has to be completed in two months’ time, the final approval and implementation will take some more time as each city of...
Advertising rights will likely be handled by the various commercial divisions all over again
