Nexus Studios and Google use AR to transform both OOH landmarks into cultural experiences
Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia, says: “The decision to establish Pikasso Italia is strategic and is...
The brand is strengthening its leadership position in LED display solutions across India through constant innovation, international partnerships, R&D, strategic alliances, organisational development, and brand creation.
WOO President Tom Goddard says: "Lisbon 2023 is an opportunity for the industry to look forward and plot our course through a challenging future but one...
Glo – Greenline, the OOH arm of Lodestar UM, has unveiled a high-impact campaign to highlight the whole new flying experience that the airline offers to...
For the campaign, large format & digital media were used to create an impact at key intersections and arterial roads, along with various high-reach media, such...
The campaign has been executed mainly on traditional formats
The non-fare revenue opportunity will help Namma Metro to bridge its overall revenue shortfall to an extent
The campaign tells the story of Lil Nas X’s courageous evolution to become the person he is today
The DOOH campaign effectively targeted urban audiences leveraging locations witnessing high footfalls in metro cities during the festive season.
