The live interaction at outdoor grabbed numerous eyeballs and helped hitting the specific TG of KKR
Kolkata experienced music & celebrations with the Tata Sky Karaoke service through an appealing out-of-home activation
Ogilvy & Mather (O&M), India's largest advertising agency, is yet to decide on participating in this year's Goafest.
By extending their affiliation with the Sunburn Festival, Woodland created enough buzz once again with a bang. The youth brand has developed an innovative experiential experience...
Advertising by political parties if excluded, overall ad growth for industry will stand at 9%
The brand invited agencies to participate in a pitch for the outdoor advertising rights for five Eastern states.
Headed by Navneeth Mohan, the new wing focuses on creating new, delightful and unforgettable brand and consumer experiences.
Animated and lit up hoardings featuring the brand's popular Zumi's promote the brand's internet plan in the city.
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
The mall connects with emotional quotient via 360 Degree advertising platform.