GenreAI introduces a data-layered, genre-aligned, psychographic-matched approach to cinema advertising.
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
The exclusive partnership brings data-driven, sustainable advertising to over 20,000 vehicles across major Indian cities, offering brands unmatched reach and visibility
The OOH Advertising Convention (OAC) is set to host its 19th edition on July 18-19, 2025, at The Westin Mumbai Powai Lake.
This landmark win marks the first time Hero MotoCorp has entrusted its entire media business including Hero, VIDA (its electric mobility brand), and Harley-Davidson Business Unit,...
The brand has signed a five-year agreement with Times OOH, who holds the advertising media mandate for Mumbai Metro Line 3
The project was inaugurated by M. Paramasivam, Executive Director of Punjab National Bank (PNB) in the presence of senior Railway officials and officials of PNB.
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Tata Capital's 'Mitaye Faasle' campaign creatively leverages innovative ooh advertising to connect with audiences and bring dreams closer to reality.
