Metro trains branded with the poser “Why Settle For Less?"
The bank opted for train branding and an innovative on-ground activity as part of its integrated campaign
The brand has partnered with SpiceJet to launch a series of initiatives to make air travel for pregnant women more comfortable and enjoyable
The one-month brand campaign has been executed by eg. communications
The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.
Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.
Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke at length on ‘What it takes to create & launch a common...
The contracts have been acquired for a period of 10 years each.
Laqshya Solutions planned and executed the 60-day campaign using a gamut of OOH formats
Through the station branding initiative the bank is leveraging its digital competency by offering anytime, anywhere banking experience. The bank is also exploring to offer more...