itel Mobile, with nearly 360-degree OOH coverage, is driving engagement in key markets by using mobile trucks, umbrellas, and banners to connect with budget-conscious consumers during...
In a bid to blend seamlessly into the busy lives of today’s youth, NESCAFÉ’s latest campaign leverages the power of Digital Out-of-Home (DOOH) advertising across Delhi-NCR...
At the recent OOH Advertising Convention (OAC) 2024, Aishwarya Pratap Singh, Chief Business Officer of ITC Foods, shared his perspective on the enduring importance of out-of-home...
The Brihanmumbai Municipal Corporation unveils stringent guidelines for OOH and DOOH advertisements, incorporating specific regulations for political campaigns ahead of Maharashtra's state elections.
MeraHoardings run multi-format OOH campaign
For a brand like TVS Motors, OOH helps connect with audience in many meaningful ways. Throwing more light on this was the engaging fireside chat between...
Times OOH maintains that with over 100,000 vehicles daily, the DND Flyway offers an 3,00,000+ impressions per day, ensuring visibility and reach for brands.
Bariblu's DOOH platform will be equipped with precise audience measurement provided by Admobilize software for the Starled and by Quividi software for the totems of the...
OAC 2024 will be organised at Hilton Garden Inn, Embassy Manyata Business Park in Bengaluru on July 26-27.
Innovation expert Dino Burbidge speaks the ever-evolving landscape of OOH advertising, powered by interactive technologies