The brand utilizes on-ground medium to attract participants for the Nissan PlayStation GT Academy.
TATA Docomo innovates on OOH to establish the product proposition as well as create differentiation in the market.
The Pixeljet printers are suitable for small as well as high scale business purposes such as outdoor advertising and signage.
The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...
The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.
It's now the turn of the Tourism sector to capitalize on the OOH medium and convert audience into potential travellers. The latest to have done this...
With the launch of a new pan-India integrated promotional campaign, Movies Now Channel engages with its viewers through different mediums with OOH spearheading it.
The brand has drafted an exclusive BTL plan which includes OOH medium, mall activations and new initiatives like augmented reality and flash mob to promote its...
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home...
