Starcom’s ROI centric planning approach through its state-of-the-art TARDIIS was seemingly the clincher
The business moves from incumbent Mindshare after a comprehensive process that saw participation from 8 other agencies
The Vulcan is powered with the V8 technology, a combination of superlative print quality, smart memory utilisation, speedy communication with advance cabling system, and thermal design...
The innovative solution is being brought to India by Msquare Ad Roller India, a joint venture of digital printing major Macromedia and OOH firm Maverick Media
The mandate covers OOH, print, television, radio, and cinema
An estimated 45% of the hoardings up in the city are unauthorised, resulting in some Rs 4 crore annual revenue loss to the Agra Municipal Corporation.
IOAA has taken the firm step to bring the latest version of SOP into effect to help streamline the credit and payment processes. This is being...
The civic is bringing into effect a new set of advertising bylaws and will also take forward the ad tax structure that was proposed by the...
Issues like prior permission of concerned municipal authorities, visibility into likely RoI, high license fee, and streamlining of other procedures need to be addressed in order...
The DOOH player plans to put up such media at several other consumer destinations
