The radio channel put up a live mobile/temporary studio atop a hoarding that centred on the concept"Red FM Hawa Mein. The highly innovative outdoor planning and...
The OOH firm expects a good response from both local and national advertisers in keeping with the increasing presence of notable brands in the smaller markets
Kinetic India, planned and executed the campaign that has been deployed on some 135 media units covering diverse formats
A.G Innovations partnered Telangana Tourism in planning and executing a highly impactful plane wrap-based 2-month campaign
Bill Fordyce will speak on how DOOH differentiates itself vis-v-vis conventional OOH in helping brands communicate better with consumers, ways to work out a sustainable ROI...
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
The brand activation was conducted at DLF Mall Of India in Noida.
The campaign, rolled out in partnership with Rapport WW, positions Koryo as a quality-assured choice for people who are looking to upgrade their kitchen and home...
The idea behind the campaign was to reach out to the youth with a heavy skew towards the fashion-conscious and by tapping the heavy Ecommerce shopper...
Digital billboards are seen to deliver big impact that will likely influence more advertisers to opt for this media.
