An innovative tea-kettle distributed at tea stalls popular with the workers generates wi-fi that is then made available to them for free
The visitors in a Delhi mall were engaged through their smartphones which were connected with DOOH screen to score the goal
The Municipal Corporation of Gurugram (MCG), going by the Haryana Municipal Corporation Advertisement Bye-laws, has swooped down at two malls -- Ambience Mall and MGF Metropolitan...
After sending out the message via TV, Digital medium, the brand takes ‘Be Found’ campaign to OOH platform to garner maximum eyeballs
The ultra-lightweight LED panels, imported from Korea, are already featuring campaigns of major brands like Coca-Cola, Netflix, among others
After several rounds of discussion with the representatives of MESC, IOAA has come out with a three-stage implementation of skill based training for the OOH Industry
Large OOH formats, comprising hoardings, unipoles and transit media, have been deployed hugely for Dollar Bigboss and Missy campaigns
The campaign which covers markets ranging from Tier 1 cities to Tier 6 towns was designed to build a large base for the watch brand
The company has won the rights for a period of six months with three display panels on each trolley
Born to a landless farmer in a small village near Coimbatore in Tamil Nadu, Dr Velumani went on to establish Thyrocare, an industry leading business with...