The new corridor has two interchanging facilities with the Yellow Line (Huda City Centre-Samaypur Badli) at INA and with Violet Line (Escorts Mujesar -- Kashmere Gate)...
L V Krishnan, CEO of TAM Research urges OOH industry to begin the measurement project at one location with the help of street cameras and AI...
The OOH campaign reinforces American Express’ positioning at the intersection of people’s business & lifestyle
Native content may comprise quality content inspired by a brand but designed in the context of location such as shopping mall, airport, etc.
CVL Srinivas urged the OOH industry to work with data and technology, and adopt a holistic approach to brand communications
The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners
Handled by Rapport Outdoor Advertising, the prime day flash sale was promoted through unique & appealing structures at high-foot fall locations in top three metros
To encourage a more dyslexic-friendly society, Leo Burnett London and The British Dyslexia Association are using facial detection technology on Ocean’s DOOH screens to give everyone...
The mall owner broke the seal of confiscated media wherein the authority has filed an FIR against the mall
The screen features 16.0mm pixel pitch for enhanced resolution with IP65 standards that ensure the screen holds up under all types of weather conditions
