Leigh O'Mahoney, Managing Director of South Africa-based Mamela Media offers a detailed account of her OOH entrepreneurial journey, unveiling the intricacies of her approach and the...
MI star players shine on the landscape
Consumers can view and share their transformative results superimposed on a 3D billboard in augmented reality
This collaboration marks a significant milestone in Primanté's journey, firmly positioning it in the elite class of luxury fabrics.
MSMA leverages Fugumobile's expertise in digital creativity and tech to conceptualise and execute captivating Out of Home campaigns
A team of 6 maestros has been introduced under the wing
The awards feature a record breaking 146 categories
Khushi Advertising executed the innovative campaign
OAA 2024 has 7 award categories, 27 sub-categories
Leverages the power of simple and effective messaging