The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.
Dentsu Aegis Network has rebranded and renamed its sub-agencies for better bridging between global and national network.
As part of Kabali's promotion, premium cars and walls of Mumbai were adorned with actor Rajnikanth's branding.
In a unique initiative towards social responsibility, telecom major Vodafone merges the concepts of OOH advertising and rainwater harvesting.
India's foremost media agency will execute major innovations for TimesJobs.com, one of India's leading online career solution platform.
Combining digital with OOH in the most innovative way, Kinetic executes an OOH campaign with twitter interaction at vantage sites in Mumbai for Sab TV's show...
To engage the customers and give them an on-the-spot experience of the Open Network interface, a human-size interactive touch-screen was placed in a bus shelter in...
Tata Salt came up with the idea of energy popsicles for devotees and Dalda offered better glimpse of the deity along with branded Prasad containers etc...
The movie Ice Age was promoted through installations of life-size movie characters on Mumbai streets along with some motion-censored snowfall experiences at all PVR multiplexes across...
The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
