The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market
Katrin Robertson from blowUP Media, Charmaine Moldrich, CEO of Australia’s Outdoor Media Association are on the panel
The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media
The move is directed at rooting out unauthorised outdoor advertising
The campaign, handled by Havas Media, has been rolled out in multiple cities at high footfall areas
In a fresh bid for the media rights, the OOH firm has retained the rights on media assets outside the station
The apex body will announce the decision on Public View clause in the coming court hearings
The rights have been acquired at Shillong, Tezpur and Lilabari airports
The Gujarati national daily launched an OOH campaign and reach out to readers with a contest.
The OOH firm has won the rights from AAI for a period of 5 years
