Some 100 cabs have been branded
The Madras HC bench has granted interim stay after hearing a batch of petitions
The contracts are for advertising in 14 clusters and for a period of 3 years
BBMP seeks more time to file report on response to the petition on revenue loss
However, it was also a field day for unauthorised media
The policy drafted on the basis of a study calls for controlled use of large media to reduce clutter
The strategic alliance will leverage Mediakeys’ international operations and Laqshya Media Group’s strong footing and rich experience in Indian markets
The branding exercise was executed in different cities with car bar branding in Chennai & Hyderabad handled by My Hoardings
The multiple format campaign was accompanied by car branding in Chennai & Hyderabad executed by My Hoardings
The campaign was rolled out in Tier I & II cities that include Patna, Gaya, Muzzafarpur, Ranchi, Jamshedpur, Bokaro, Dhanbad, Varanasi, and Lucknow