BJP appoints Madison Media for media buying ahead of elections, Congress opts for IPG Mediabrands
Priya Communication steers the campaign on most challenging terrains
65% of top 100 OOH advertisers increased their OOH spend from 2022
Tom Goddard, President, World Out of Home Organization (WOO) anchored a discussion on 'Sector Growth' with the participation of Martin Sabbagh, CEO, Middle East & Africa,...
The Indian Roads Congress protocol suggests that placement of hoardings to be determined by speed limit placed on each road
The new ad byelaws, awaiting state government nod, is expected to pave the way for larger roadside outdoor dislays
UK Deaf Sport will receive airtime across Ocean's DOOH portfolio in the UK
Rayomand J. Patell, a stalwart in the creative domain, brings to the table a rich tapestry of experience garnered at some of the most creatively driven...
Six causes awarded national OOH campaigns
Incorporates women's education as one of the key definers of social capital