The dedicated session on the theme will be addressed by Amit Kapoor, Director, US Advertising, a fast growing OOH firm that has handled some of the...
Sources indicate that the guidelines will be released in just a few days from now
The rights will be awarded on 1,157 buses linked to 10 depots
The move is directed at rooting out unauthorised outdoor advertising
The OOH firm has won the rights from AAI for a period of 5 years
Amit Bahl, director of the firm, expresses concerns over market getting flooded with low-cost, low-quality products
BBMP has asked for more time on implementation of process governing use of eco-friendly fabric
Bullseye Media is the 'Powered By' sponsor of the conference; Promoflex Display Systems and Armour Digital OOH are the Associate Sponsors
Cab advertising being viewed as traffic hazard
The Bench has also asked the city police to be more vigilant on illegal posters and flexes being put up on the streets
