Moustache Jeans displays localites greetings on multiple OOH formats to surprise city spectators for Wish Big Carnival initiated by Selvel NEXT-IN
Mumbai and Delhi, along with other metro and tier 1 cities saw an extensive X1 promotional campaign through Capital Group
The brand promotes #KhuleBaalBefikar targeting youth female audience with a mix of technology to communicate their USP vividly
The entertainment brand planned a series of promotional on-ground activities including on-ground board game, slum painting and associated with Pinkathon for a special integration
Van Heusen activates customer engagement at Mumbai Airport
The brand was able to spread awareness about their category as well as educate travellers about their affordable trendy outerwear
Launched across Delhi, Gurugram, Mumbai, Pune, Bengaluru and Hyderabad, the campaign is live across 600 display screens
Shot in Leh Ladakh, the campaign covered across the nation to capture the market share during festive season
Also, programmatic OOH buying is gaining momentum, he says
The setup included a life-size ferry wheel and an uncommon selfie point with a branded Autorickshaw at all the chosen locations
