A leading jewellery brand launched a new OOH campaign marking one of the most anticipated festivals of the year, Diwali
Handled by MOMS, a digital site was programmed to change creative with the change of traffic signal in Pune
Speed is the name of the game for DOOH, says John Osborn, CEO, OMD USA
Executed by Chennai-based Podhigai Ads, V-Guard’s OOH campaign revived the traditional Puja style along with strategically promoting its products
The Royal Navy, Amnesty International UK, Ancestry, Mars, Inc and Stonewall are among this year’s winners
The Super App gives the job-hunting platform avatar to the OOH medium
Red Bull makes a creative move to announce BC One, the biggest dance battle on OOH
Vibrant, eye-catching creatives reverberate the message of gifting loved ones through Tata Cliq
The Amazon Original, Family Man takes to the streets in various formats to raise the momentum
The OOH campaign is further amplified with radio advertising which brand finds an effective synergy