Vikram Sakhuja, Group CEO, Madison Media & OOH shares his thoughts on integrating OOH into a brand's media plans
Shashank Srivastava, Senior Executive Officer, Maruti Suzuki took us through the potential that OOH offers for brand campaigns during his talk at OAC 2023.
The concluding session of Outdoor Advertising Convention 2023 held during July 28 and July 29 at the Manekshaw Centre in Delhi had a power packed panel...
The second day of the convention began with thought provoking talks on the need to relook at brand communication and audience fragmentation.
Day 1 of Outdoor Advertising Convention 2023 had a dynamic panel discussion that raised some critical questions and thoughts - pointers that could have a bearing...
The first three sessions at OAC 2023 covered broad topics such as gamification of ads, media mix modelling, and using ideas to attract budgets.
For 20 years, the KAP Media team has had a major presence at San Diego Comic-Con, assisting large brands with OOH presence just as hundreds of...
Jayen Mehta will speak on the theme of 'India's Largest FMCG Dairy Brand Built on OOH'
M4G spoke with Xtreme Media and Aura Digital as they prepare to present their innovations at the upcoming OOH Expo in Delhi.
Apruva Sircar will be participating in a panel discussion on 'How an evolving OOH can be pivotal to brand marketing'