The campaign extended beyond static billboards to DOOH screens, ensuring real-time visibility in high-traffic urban centers.
Arush will speak on the theme, 'AI as a tool in enhancing store efficiency’ at the DDX Asia Business conference set to be held on February...
The campaign is executed by Laqshya Media Group
Biswanath will operate from Ideacafe’s Kolkata office
The campaign is conceptualised by Youngun
The campaign is executed by Laqshya Media Group
The campaign is executed by Glo - Out of Home Division of Lodestar Universal McCann.
The agency delivered impactful activations for brands like Pepsico, DS Group, Big Magic and Sun Neo.
The initial phase of this project includes 20 strategically positioned Digital Bus Shelters at prominent junctions, near malls and key marketplaces.
This bold execution not only captured the attention of Delhi's bustling streets but also marked a convergence of legacy and innovation as part of Hindustan Times'...
