The knowledge session will centre on the challenges related to OOH audience measurement in India and the different initiatives being taken to bring data and business...
The online conference, to be held on June 29, will feature deep discussions on application of latest technologies to drive DOOH growth in India.
In France, JCDecaux manages over 2,500 screens in all the environments where it is present: Urban digital (cities, digital window displays in local stores, premium retail)...
5G network, touch-free transactions amplify the reason for using QR codes in OOH advertising.
The updates run on 52 screens, targeted at both inbound and outbound passengers
The quarter - 2 month long campaign uses a mix of media assets including hoardings, airport static & digital screens, and LED screens to promote TV9...
MCX, Nihilent Technologies partner Times OOH in showcasing the IPL cricket updates on digital screens at T2, Mumbai Airport.
The project, aligned with the ‘Mumbai in Minutes’ campaign, entails design, manufacture, supply, installation, testing and commissioning of signage, graphics and wayfinders in the elevated stations...
The OOH campaign has been spotted in Delhi across varied formats.
The digital OOH campaign for HDFC Life Click 2 Wealth was unveiled at Mumbai and Delhi airports using dynamic ads in sync with flight schedules