Executed by Storyboard Brandcom, Uninor created a buzz in the outdoor market of Patna for their new service plan which surely grabbed the attention of its...
The Indian M&E industry grew from INR 728 billion in 2011 to INR 820 billion in 2012, registering an overall growth of 12.6 percent.
The win comes hot on the heels of DDB's strong performance at the Regional Agency of the Year Awards, which took place in December last year.
The new AC Rakes will be branded with fleet graphics lasting for longer period of time by effectively communicating the brand messages to the target audience.
From exciting flash mobs to activations and catchy projections to interactive displays, a whole new genre titled'Experiential Marketing' has evolved in the Outdoor Advertising industry.
Of the 425 buses, 354 are big and 80 are small buses.
Khan plans to develop strong teams in all disciplines, meeting current business objectives and hopes to make Glo a top contender in the 360-degree OOH service...
The 10 year contract provides an access to the same target audience as that of Terminal 3 and Terminal 1D at Indira Gandhi International Airport.
Samsung Life Insurance and Cheil Worldwide create interactive communication with a human touch to prevent suicide attempts from the bridge.
OOH is expected to grow at a moderate rate of 4.3 per cent.
