Planned & executed by Street Talk, the mannequin structure hanged as a drop down was tried for the first time ever in mall space
First leg of campaign has begun; Some Rs 5 crore going into multi-city OOH promotion of the movie
The majority of the real estate firms are reaching out to this audience with affordable housing propositions
Internal discussions are reportedly underway to explore reviving outdoor advertising in the city of Chennai
The mandate includes media investment and strategic partnership covering print, television, online, OOH and radio
Different innovations were carried out by MOMS Outdoor Media Solutions depending upon the best suited formats
Kartik Iyer elevated to President - Media Brands and Amplifi; Shripad Kulkarni to move out by year-end
The brand used a variety of OOH formats that included hoardings to branded mobile vans
Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru
The agency’s Delhi team, handling the account, will work closely with Royal Enfield’s marketing and content teams on forthcoming projects