The rights will be awarded on 1,157 buses linked to 10 depots
EFI VUTEk’s dual resolution capability enables true 600 dpi and true 1000dpi output with selectable 24pl or 12pl drop sizes
The brand’s OOH campaign, rolled out in Kochi, Kozhikode, and Thiruvananthapuram, was handled by GLO, the out-of-home division of Lodestar Universal McCann
The campaign seen in Mumbai brings out some vital horror elements of the show to generate curiosity and suspense
The brand opted for light pole branding for maximum visibility
Jagran Engage, Explomedia, Media 24x7, and Ayan Media have also won the rights at select DMRC stations
The brand from Zimplistic has unveiled its digital promotion titled ‘togetherness and rotis’ that will be complemented by outdoor, television, print and digital media campaign
The new logo reflects the broadening horizons of their business
OOH firms lukewarm to media opportunities on this soon-to-be-operational Metro network
Hola replaces Nima Namchu, who moved on from the agency in November last year
