The UK serves as a natural bridge to Asia, and it is from there that we will manage our business in Asia and the Middle East...
The new innovations – The360 and Dynamic Lightboxes – offer immersive brand experiences
Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.
The Outernet Marketing Innovation Group (OMIG) is a regional industry initiative spearheaded by Moving Walls and The Association of Advertising and Marketing Singapore (AAMS)
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
Jean-Charles Decaux, Co-CEO of JCDecaux, says the two independent acquisitions are part of JCDecaux's selective external growth strategy.
“We are seeing a growing demand for LED panel solutions throughout Latin America,” says Pablo Paludi, Sales Director of the Pro AV division of Vitech US.
“By featuring the Vertuo Pop machine in a larger-than-life 3D build, Nespresso can effectively increase brand visibility and awareness,” says Amanda Woo, Chief Development Officer, Clear...
An integrated media specialist, Ammar has over 14 years of experience in the industry, working with both agencies and brands.
The personal grooming brand launched an extensive campaign which saw integration of online channels for increased engagement and impressions