Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media...
Central is perhaps the first to come up with an interactive website www.centralbrandspaces.in for handling queries on brand space more efficiently
Prior to joining Taproot Dentsu, Farah was General Manager - Planning at Cheil India
The brand is now launching a 360 degree marketing campaign. Outdoor advertising featuring Varun Dhawan sporting Lux Cozi vests are coming up in major markets, which...
Banking on the NRI season, BFSI brands like Standard Chartered, State Bank of India, IDBI, Axis Bank, Bank of Baroda, United India Insurance, Oriental Insurance and...
The Efi-VUTEk® GS3250LXr Pro LED roll-to-roll printer meets specific requirements for the production of fleet & vehicle graphics, billboards, outdoor signage, etc., explains Arrow Digital
Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5%...
Vibgyor International School rolled out an OOH campaign in Mumbai to congratulate their young achievers as well as connect with fresh talents
The campaign, planned and executed by Times OOH in Mumbai, is part of a 360 degree media plan integrating print, radio, digital and BTL activities
Domino installations at various locations in Singapore spread public awareness of bad diet and lifestyle habits